You can’t avoid reviews in the digital world. Do you have a strategy in place, or are you passively letting customers’ opinions influence your business’s reputation? Here’s how online reviews can affect your business, and how you can create a solid strategy for...
Google Maps and Local SEO
Gone are the days of needing an actual map, or those slightly less cumbersome printed directions from MapQuest. For most, not a week goes by where we don’t reach for our phones to use Google Maps. Either you're stuck on the highway and need to re-route, getting...
Making Your Meet The Team Page a Priority
In this day in age in the digital world, websites have replaced printed sales brochures for companies. Visiting a company’s website is akin to walking through its front doors and roaming through its halls. As you peruse a website, not only will you learn about a...
Six Essential Steps for Becoming Your Client’s Top Vendor
Supporting your client goes beyond simply being responsive. It is more than just replying to emails, returning calls, and Skyping with your client regularly. To become your client’s best vendor, you need to go above and beyond when it comes to communication and...
Rebooting Your Online Brand Strategy
The New Year has come and many people are focused on meeting their 2016 goals and achieving their resolutions. However, some people have gotten off to a late start and haven’t begun to map out their 2016 brand goals. Luckily, it isn’t too late and we are here to help....
4 Tips to Handling Conflict and Managing Client Expectations
Harry Truman once advised a friend to be honest from the start so that you don’t have to worry about covering your back later. Good advice for politics, as well as business. While the quality of your work will largely determine whether you succeed or fail in business,...
Right to Be Forgotten to Kill Reputation Management?
In May, the Europeon Union Court of Justice (the highest court in Europe) ruled that Google can be required to remove personal information from its search index for those in the UK, who complete the "Right to be Forgotten" request form. While this ruling has no impact...
Reputation Management in A Digital Age
Reputation management is nothing new. Business owners have always been concerned with what their customers say about them. But with the rise of the Internet, social media, and review sites like Yelp, companies are receiving more feedback than ever. It is becoming more...