Video Marketing

For many businesses engaged in a long-term SEO campaign to increase visibility on Google, YouTube may be the next phase of their SEO strategy. YouTube is the second most widely used search engine, behind Google. It’s responsible for an estimated 37% of all mobile...

In 1996, Microsoft founder Bill Gates proclaimed “content is king.” Today, his prediction rings truer than ever. Social media, streaming, podcasts, and video have grown to become multi-billion dollar industries; and in the constant battle for ears and eyes, YouTube...